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As I’m writing, I realize there’s one other key thing you need to understand about expenses.  Some expenses recur consistently – as in every month, you need to:  pay your people  pay the utilities  pay for your marketing  Others only…

My client has a gym.  And we’ve some ways where he can make more money pretty quickly. (As in we’re on track for a $5-$8K increase in profit this year.    But he might make even more money if he dumbed…

You want to be smarter. You want to make more money.  I want to help.  But I know that I can’t help everyone.    There are three kinds of business: Fantastic, Challenging and Solid.  I’m the best fit for solid businesses.   …

For most of my life, I slept really well.  Lay day, fall asleep, wake up 7 or 8 hours later.  When my son was an infant/toddler, I could even go back to sleep after getting up in the middle of…

Are you spending too much money on marketing?    Maybe yes.  Maybe no.  When you are trying to figure this out, you might consider customer acquisition cost as the key metric to start with.  You marketing folks will want to talk…

Can you’re team actually say what they’re thinking?  Or are they afraid?  I’ve been frequently told that I say what everyone else is thinking. And indeed, especially when powered by numbers, I see no reason to hold back.  But while…

So, I’ve talked about numbers that are too big to fix and numbers that don’t matter.  I can now start the real discussion – numbers that make a difference.  Again, I’m interested in gyms and I’m currently working on my…

Here’s my smart watch: It doesn’t tell me the exact minutes I slept or the steps I took.  But I work out five to six times a week.  And at my last annual physical, all my numbers were just fine. …

Most normal folks don’t get involved in business for the sheer love of financial statements or systems.  To stay in business, they need to get the basics down.  And I’ve seen lots of folks who didn’t like numbers get to…

Do these jeans make me look fat?  Can you answer yes to these 500 questions about your software?   When you ask impossible questions, you share the blame you receive less than truthful answers.   I’ve implemented software, sold software, bought software,…